Posts tagged MAKE YOUSR LIFE SWEETER
Armstrong McCall World's Fair Hair Show

Armstrong McCall World’s Fair is a hair show that specializes in educating and developing hair stylists all around America. Every year, Armstrong McCall is the leading educator in the newest trends and tools. This year, Armstrong McCall decided to set up shop in San Antonio for their annual three day convention. When I was asked to incorporate a little Sweetness to the fabulous Conair booth, I was happy to oblige!

My team arrived at Henry B. Gonzalez Convention Center in San Antonio to begin setup for the three day extravaganza. As the Make Your Life Sweeter team made their way through the convention, we were thrilled to find that we would be incorporating a little sweetness to the most elaborate booth in the entire show! Conair was situated right in the middle of the convention center, making it the perfect stop for all attendees. As my team began setup, we were greeted with warm welcomes and kind smiles from everyone at the Conair booth.

As the World’s Fair Hair Show started commencement, the Make Your Life Sweeter was ready to serve some sweet treats for all convention goer’s. As guests made their way through the arena, they all stopped and watched in amazement as Conair’s top hair guru’s graced the stage to present tutorials, insights and advice to all that listened. All attendees were greeted with a Hotpoppin Gourmet Popcorn Bar with your choice of five different flavors, as well as a Sugaire Tasting Bar with your choice of either banana or pineapple flavored organic cotton candy!

As the day’s progressed, more and more guests flocked toward the Conair booth with the promise of one of a kind hair comprehension (as well as some pretty awesome sweet treats)! Throughout the three day period, the Make Your Life Sweeter team served over 2,500 people! I am so thankful for the amazing opportunities that Conair has bestowed on my team and I, and I cannot wait to see what lies ahead for the Make Your Life Sweeter and Conair collaboration!

Make Your Life Sweeter

- Yasmeen

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Sephora - Color Up Close Event

Sephora is one of the most popular and influential makeup companies in the entire country. Each year, Sephora generates millions on revenue through their stores. Sephora is a company that belongs to anyone, no matter age, gender or race. You find what you need (and let’s be honest, probably a little more)! When Make Your Life Sweeter® was asked to help incorporate a little sweetness into one of their biggest events, we were happy to oblige!

My team and I arrived to New York to begin setup for the Sephora event that would take place over the course of two days. Located at the most pristine shopping mall in all of New York, Hudson Yards was calling our name. As we arrived to Hudson Yards, my team and I made our way through the mall and up to the third floor, where we laid our eyes on the most beautiful Sephora in the entire city.  As we made our way inside, I was welcomed by the fabulous Sephora team and felt right at home! The Make Your Life Sweeter® team began setup and we got straight to work!

Sephora was hosting no other than Elaine Welteroth! Former Editor in Chief of Teen Vogue, and newly established bestselling author of “More than Enough” ! I had the opportunity to work with Elaine in the past when she was at Teen Vogue and was so thankful to have had the opportunity to catch up! As guests waited eagerly to meet Elaine, they were welcomed with a Sugaire® Organic Cotton Candy Infusion Bar with a Passion fruit sparkling lemonade and your choice of organic cotton candy! Everyone was thrilled to have a sweet treat and were even coming back for seconds! For V.I.P guests, Make Your Life Sweeter® offered a custom Sephora ModChocolate Artisanal Truffles Bar with customized 2 piece Sephora gold keepsake boxes to take home! As the event progressed to its second day, we were welcomed with even more eager customers looking for a Sweet treat! 

I cannot thank the team over at Sephora enough for such a remarkable opportunity and for treating the Make Your Life Sweeter® team as one of their own! I cannot wait to see what other collaborations the Sephora and Make Your Life Sweeter® team will think of next!

Make Your Life Sweeter

- Yasmeen

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The Breakers - ANCDS Conference

Founded in 1896, the Breakers® is one of the most prestigious and well sought after resorts in North America. Guests are known to range from business tycoons to well known movie stars. Anyone who’s anyone stays at the fabulous resort, located in the beautiful Palm Beach, Florida. The Breakers® have held the honor of hosting the most elaborate events that anyone has ever seen. Every year, the Breakers® hold an immaculate 3 day pharmaceutical conference in the resort. This year, The Breakers® reached out to the Make Your Life Sweeter® team in hopes to spread a little Sweetness for the last night of the conference. We were thrilled to participate!

My team and I arrived in Palm Beach and made our way to the world renowned resort. When we arrived, we were directed straight to the ballroom to begin setup for the nights event. As we made our way to the the Grand Venetian Ballroom, we were all blown away by the magnitude and ambiance of the resort, it felt like we had just stepped into a castle. It was absolutely breathtaking.

Every major company was attending this event. Coca-Cola® and Pepsi were both in attendance as the biggest contributors (if that’s gives you any insight!). The Make Your Life Sweeter® team set up two beautiful dessert bars for the conventions last event. As guests arrived in the grand ballroom, they were welcomed with a Sugaire® Organic Cotton Candy Infusion Bar with customized Breakers® hashtag flags. Guests were completely blown away and were even coming back for more!

As guests danced and conversed the night away, they feasted on an elite buffet style meal with decadent seafood as far as the eye could see. When they were finished, everyone made their way to the Venetian Ballroom for some SWEET treats!

The Venetian Ballroom was filled with desserts from all around the world. Guests had the opportunity to choose between chocolate covered waffle churros, or caramel drizzled red velvet cake. There was even a make your own sundae station and popcorn bar! As everyone made their way around the Venetian ballroom gathering plates and plates of SWEET treats, they were welcomed with a Sugaire® Organic Cotton Candy Hot Tea Infusion Bar to end their night! The Hot Tea Infusion Bar was such a hit, we couldn’t stop serving!

Everyone had such a great time at the event and I am so excited to have the Breakers® team not only as a new client, but as new friends! I can’t wait to see what’s ahead!

Make Your Life Sweeter

- Yasmeen

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